Craft a Logo by Hand

Hi, I’m Nicholas fredrickson and I’m a designer with a focus on hand lettering. I wanted to teach this class on fiber to help contribute to their mission and really building up the freelance community, but also just thinking back to my time when I was first learning lettering, there just weren’t many resources out there. So I wanted to help people who are just getting started in this, I got my start in hand lettering back in 2011, I was still in school and I always found that I was really interested in typography and I would create these interesting layouts and experiment with typography and the more I wanted to push the boundaries of typography, the more I realized its limitations and there would be situations where I thought, man, just if this letter slightly different shape that might fit here better and these kinds of things just led me to learn how to create the letters myself,

1 Introduction 01 Welcome 02 Tools 03 History 04 Quick Exercise

2 The Client 06 Creative Brief 07 Mood Board 08 Key Words

3 Logo Terminology 10 Logo Terminology 11 Type Terminology 12 Examining Letterforms

4 Concepting 14 Design Principles 15 Intro to Procreate 16 Concept Sketches 17 Concept Roughs

5 Vectoring 19 Setting Up Adobe Illustrator 20 Variable Width Tool 21 Shape Builder Tool 22 Pen Tool

6 Effects 24 Texture

7 Conclusion 26 Project Review 27 Playing with Colors 28 Sending Files 29 Conclusion

[Creativelive] Craft a Logo by Hand_Subtitles.7z

  Channel    and      Group